“Trust forms the foundation for effective communication, associate retention, motivation, and contributions of discretionary energy.”

“We humans crave community, which is a good thing considering that in today’s knowledge economy, no matter who you are or where you work, you have to work with – and through – people. 

“The brain is wired to make a clear, quick yes-or-no decision — fight or flight, click or scroll, read or ignore, remember or forget.”

“Write like a human, for humans. Be simple, clear, direct. Be conversational. Authenticity and relatability are essential ingredients."

“Branding affects how a customer feels about your brand, while marketing communicates a specific offer.”

“Curiosity is a snap judgment. The curiosity stage of a relationship is mostly about snap judgements."

“Language is how you give intention to your intuition and how you share your vision with others.”